Thursday, April 28, 2011

What I just tried today

This is another seasonal offering from the folks at Spoetzl Brewery, and I really like that this beer maker takes risks and tries new flavors. I happen to like quite a few of them, and I admire their experimenting spirit.

But I'm disappointed when they fail.

Just like my reaction to Shiner Smokehaus, I took one sip of Shiner Ruby Redbird and I said, "Blech!" See, my eye was caught by the pretty label and the snazzy, summery name (damn, I'm such a sucker for marketing sometimes!), and I was so happy the Spoetzl Brewery had a new beer for me to try that I didn't take just one small extra moment to read the label a little closer. If I had, I would have seen this, and I would have been warned:

Yep. You read that right. "Ruby Redbird" isn't just a cute little name for a summer beer, it actually describes the taste, as in GRAPEFRUIT!!! Flavored with ginger, to boot!

Oh, God.

Spoetzl, Spoetzl, Spoetzl ...... why, oh why did you think this would be a great idea? Didn't you learn your lesson with smoke-flavored beer? Stick to Bock, and Black Lager, and Hefeweizen, and even Holiday Cheer for the Christmas season, and then please, please stay away from any odd-tasting citrus fruits as flavor bases for your new beers.



AlanDP said...

That is the stupidest idea I've ever heard for a beer. I fear I may have committed violence if I had been in your place. I hate grapefruit so much I can't even express myself.

Albatross said...

I, too, despise grapefruit. A LOT! I've never understood why anyone ever chooses to eat one. By itself, even! I sputter and spit just to think about that choking flavor.

So, you can just imagine how much I cringed with my first swig of that beer. It was nasty, nasty crap.

Shiner fail.